Outspoken / Technology
Your company knows more than it can use.
The model is rarely the differentiator. The intelligence you put into it might be.
The knowledge that makes a company distinctive rarely lives in one place. It is spread across people, decisions, documents, habits, judgement and the things experienced teams know without having written down.
The opportunity is not simply to give everyone access to another model. It is to identify the useful intelligence inside the organisation, give it structure and turn it into something people can work with.
That might become a tool, a workflow or an intelligent system. The technology is the material. The valuable part is knowing what the business knows.